SEO Only Estimate
If you have an existing site and are just in need of search engine optimization services, I can almost always complete the required SEO within my $2,000 (10 hour) minimum.

Web Design + SEO Estimate
My Dallas web design and SEO projects usually cost between $2,000 and $3,000. It depends on how many pages you need, and other variables. Once I understand the scope of the project, I can give you a firm quote. 

Optional Services:
I will create and optimize Map / Local Search Business Listings for you on Google, Yahoo and Bing (formerly MSN) for a flat fee of $500.

You can try to do this yourself for free -
Read this article:
How to get listed in Google Maps: local search business listings

If you just don't have the time or inclination, or are having trouble getting ranked in the top 10 (1st page), I offer a set-up and optimization service for $500, which includes Google, Yahoo & Bing (formerly MSN Live Search), due in advance.

The going rate is $500-$1,000 just for Google set-up and seo, so it's a deal!  I can make no guarantees except that I'll do my best, because I'm not the search engines. It will be up to you to provide any photos you want to use, your logo, a link to your YouTube channel if applicable, information regarding any coupons you want to advertise, etc., prior to set-up. Any future tweaks or changes you request will be billed at my hourly rate

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I will do my best to accommodate your needs and budget.

General overview of what's included in my Search Engine Optimization (SEO) Services:

1. Keyword Analysis: I start with in-depth keyword research using the best keyword finder tools.  This allows me to provide you with a comprehensive list from which to choose keywords that will allow for the greatest chance of ranking success.  Effective search engine marketing requires targeting phrases that are not only popular, but where the number of competing sites is not overwhelming.  Keyword research will also tell us if we need to create any additional content or pages for your site, based on what people are looking for.  Each product or service you offer needs to have its own page, linked from the home page via a text based hyperlink that contains a keyword.  For example, instead of a link to your services page that simply reads services, you should have a page for each service, linked from  your home page via keywords, i.e. keyword 1 service, keyword 2 service, keyword 3 service and so forth.

2. Title & Description Tags:  I create a unique title and description tag for each page in your site.  Your title and description tags control how your search engine listings read, and are instructions to the search engines that tell them how to list your pages.  Every page should have a different title and description, and has the ability to rank on its own, acting as a doorway through which visitors can enter.

3. Content & Navigation Optimization:  I edit your text to ensure the keywords are being used effectively, and that your content validates what is advertised in the title and description tags. This is the stage where I add any missing SEO elements to your site and set-up the page structure for the best possible chance of ranking high, including evaluating and adjusting your internal navigation and making sure your anchor (linking) text contains keywords.

4. Image Alt Text:  I make sure all your images have alt text.  Alt text is substitute text that displays when an image is missing or when the page is being viewed with a text only browser. Missing alt text causes accessibility errors for text only browsers. Search engines view your site much as a text only browser does, so it is best to make sure there are no errors.  It is speculated that browser errors can hurt your ability to rank.

5. Creation of a robots.txt file or meta-tag:  This tells the search engine crawlers which directories and pages in your site should be indexed and which are private and should not be served up to the public.

6. Creation of an XML Sitemap:  This is not a sitemap for visitors, but exists just for the search engines.  They use it to learn about the structure of your site and to increase their coverage of your pages. It helps ensure they can find and index all the pages in your site.

7. Search Engine Submission: For new sites that have not yet been crawled and indexed, I hand-submit your XML sitemap to the three major search engines:  Google, Yahoo Web Results, and Bing (formerly MSN Live Search).   A one-time submission is all that's needed.  A site does not have to be submitted for a search engine to find it.  They find sites all on their own. Here is what Google says about site submission:

"Inclusion in Google's search results is free and easy; you don't even need to submit your site to Google.  Google is a fully automated search engine that uses software known as "spiders" to crawl the web on a regular basis and find sites to add to our index.  In fact, the vast majority of sites listed in our results aren't manually submitted for inclusion, but found and added automatically when our spiders crawl the web."

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Very Important:  You will need to establish backward links.  The search engines see every link to your site as a vote for your site, which increases your sites popularity.  Bottom line, the most important ranking factor is the number of inbound links a site has. 

Link Building Services:
Some keywords phrases require thousands or even millions of links to rank. Call me and I will be happy to explain what it will take to get your site to the top, based on how many inbound links your top ranking competitors have.  I can show you how to see this information for yourself for any site, so you just don't have to take my or someone else's word for it. If you do need a very aggressive one way link building service, it is still very affordable in comparison to what most companies spend for Yellow Pages advertising, PPC (pay-per-click) or other advertising methods, and is sure to pay for itself easily when the sales start piling up every month from that 1st page ranking you'll be sure to eventually have on all three major search engines.

Contact me for more detailed information and pricing.

Here are some backward link building tips.

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