The
right targeted KEYWORDS are critical for conversion and high Dallas, Fort
Worth Search Engine Positioning
Get the truth
about Web Site Design and (SEO) Search Engine Optimization Dallas, Fort Worth,
Texas!
Web
Design and Consulting for Internet Advertising & Marketing via Search Engine
Optimization
Dallas, Texas DFW Ph 214.212.2495 - Sherman, Denison Ph 903.465.4641
You
need to put a great deal of effort locating keywords that apply to
your products and services. These keywords need to be worked into
the design of the site. Most designers don't know about this. You
must demand that they either learn, or you should find someone who
does have this kind of knowledge. If you don't, it is unlikely
someone searching for your product or service will find your site.
You also can't let flashy designers talk you into design elements
that will hurt your chance of being found.
Two critical methods used by search engines to find
pages are "keywords", and metawords or "META-Tags".
The most important thing is the keywords and keyword
phrases you select that match the products and services. A
keyword is the term someone uses when looking for information on the
web, and it really benefits you to know what people are entering into the search
engines, like by using
WordTracker.
They may not be what you would use and in many cases will really surprise you. What
people type in are the "keywords" the
search engines use to look for the information on a website.
If
you kill yourself designing your site based around certain keywords that
you think are great, but the searcher is searching using other keywords,
then they'll simply find your competition because they did a better job of
picking out keywords than you did. You don't want that to happen, do
you?
Each
page of your site might have different keywords, associated with it's
content, or your every page could be optimized around the same keywords.
The important thing is that it
MUST BE
THE RIGHT
KEYWORDS or no one will ever find you.
For
example, let's say someone goes to Google and types in "dallas web
site design". Google has cataloged thousands
of pages, so they can find the pages on the internet that
are most relevant to that particular keyword phrase. Google's goal is to
return the proper listings to the person that is looking for information on
"dallas web site design."
Example:
Some of the targeted keywords for my
Dallas Web Design SEO Company